Our Manifesto
We only win when you do.
mminu is a European social and local commerce platform built to help people discover useful things nearby — without endless ads, endless searching, or pay-to-win visibility.
Businesses can grow organically. Users save money and earn rewards. AI works quietly in the background to connect real demand with real supply.
What mminu is
One engine, three things
mminu is three things running on one engine: a social network, a local marketplace, and a national shipping layer for online shops.
You can scroll a feed, order food, book a service, buy a product shipped across the country, or simply discover what's happening around you — all in one place.
The same AI quietly powers all of it.
Why mminu feels different
Organic discovery comes first
Most platforms make businesses pay just to be seen.
That creates a system where:
- the biggest budgets get the most visibility
- users see more noise and less relevance
- small local businesses struggle to compete
mminu works differently.
Businesses are shown because people are genuinely interested in what they offer — not simply because they spent the most money.
Businesses can upload their products, services, offers, videos, or menus — and mminu will help nearby users discover them organically, without forcing businesses to buy ads first.
The AI helps match nearby users with relevant local businesses based on interest, location, timing, and real demand — giving businesses a chance to grow naturally before ever spending money on promotion.
Organic discovery comes first.
Boosting exists, but as an optional amplifier, not as a requirement to be seen.
How the AI works
Useful, not addictive
mminu uses AI to help people discover useful things faster and with less effort.
Instead of showing the same content to everyone, the platform tries to understand what may actually matter to you right now — based on simple things like:
- your location
- time of day
- weather
- things you search for
- businesses nearby
- and the types of offers or places you interact with
The goal is not to keep you endlessly scrolling.
The goal is to help you:
- find useful things faster
- save money
- discover better local deals
- and reduce time wasted searching
The AI is designed to create economic value for users — not just engagement. That means helping people discover relevant deals, useful services, cashback opportunities, rewards, and better-priced local options at the right moment.
If you're looking for something specific, you can tell the platform directly through Smart Search, Match Radar, or Notify Me — and mminu will try to bring matching offers and services to you instead of making you constantly search again.
Tell it once what you're looking for. It keeps watching for you — quietly, in the background — and lets you know the moment something nearby actually matches.
Your information is used only to improve your experience inside mminu. It is never sold to advertisers.
For businesses
Grow without paying to be seen
mminu gives businesses tools to grow without forcing them into expensive advertising systems.
Businesses can:
- create storefronts and sell via platform
- post updates and offers
- sell through videos
- manage bookings and orders
- reward loyal customers
- and reach nearby demand through AI matching
The platform earns mainly when businesses successfully sell something — not when they buy visibility.
That keeps incentives aligned.
If businesses grow, we grow.
For users
Your attention is rewarded — not exploited
On mminu, your attention is rewarded — not exploited.
You can:
- discover useful local sales nearby
- save money through deals and rewards
- earn cashback, loyalty points, streak rewards, and Boost Points
- find services faster
- and avoid endless searching across multiple apps
Boost Points earned from being socially active on the platform can be redeemed for real things offered by businesses — like coffee, meals, discounts, products, services, tickets, and more.
That means simply participating in your local community can create real economic value in return.
The platform is designed to become more useful over time — not more addictive.
For couriers
One of the biggest delivery shares on the market
Independent couriers earn one of the biggest delivery shares on the market — and they're never locked into a single platform.
- Standard: keep 85% of the delivery fee
- Active Partner: keep 90%
- Top Partner: keep 95%
The more you deliver, the more you keep. No hidden cuts. No surge games against you.
The model
A usefulness economy
Most platforms make money from ads, attention, or selling user data.
mminu mainly earns from successful transactions between people and businesses.
That means:
- we only win when users find value
- we only win when businesses succeed
- and we are motivated to improve usefulness, not manipulate attention
This is not an attention economy.
It is a usefulness economy.
What we believe
What we believe
- Attention should not be for sale.
- Useful beats addictive.
- Good local businesses should not disappear just because they cannot afford ads.
- People are not inventory.
Built in Europe. For all of Europe.
Discover, buy, book, and earn — all in one place.